{"id":57386,"date":"2024-11-15T09:19:27","date_gmt":"2024-11-15T08:19:27","guid":{"rendered":"https:\/\/ideenhaus.de\/employer-branding-2\/"},"modified":"2025-12-18T14:42:24","modified_gmt":"2025-12-18T13:42:24","slug":"employer-branding-en","status":"publish","type":"page","link":"https:\/\/old.ideenhaus.de\/en\/employer-branding-en\/","title":{"rendered":"Employ\u00ader Branding"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"57386\" class=\"elementor elementor-57386\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cc18826 e-flex e-con-boxed e-con e-parent\" data-id=\"cc18826\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-44e755f elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"44e755f\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\"><strong>Employ\u00ader<br>Branding<\/strong><b>\n<\/b><\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-be59bfe e-flex e-con-boxed e-con e-parent\" data-id=\"be59bfe\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-eee58b9 elementor-widget__width-inherit elementor-widget elementor-widget-image\" data-id=\"eee58b9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2025\/08\/IDH_SK_Expertise-1024x576.jpg\" class=\"attachment-large size-large wp-image-62430\" alt=\"Picture of Sabine Kropf\" srcset=\"https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2025\/08\/IDH_SK_Expertise-1024x576.jpg 1024w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2025\/08\/IDH_SK_Expertise-300x169.jpg 300w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2025\/08\/IDH_SK_Expertise-768x432.jpg 768w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2025\/08\/IDH_SK_Expertise.jpg 1058w\" sizes=\"(max-width: 800px) 100vw, 800px\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5480112 e-flex e-con-boxed e-con e-parent\" data-id=\"5480112\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-f74747a e-con-full e-flex e-con e-child\" data-id=\"f74747a\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ace0561 elementor-widget__width-inherit elementor-widget-tablet_extra__width-inherit elementor-widget elementor-widget-heading\" data-id=\"ace0561\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\u2018Employ\u00ader branding fas\u00adci\u00adnates me because it makes every cus\u00adtomer rela\u00adtion\u00adship unique. The key to suc\u00adcess lies in the imple\u00admen\u00adta\u00adtion and under\u00adstand\u00ading of future gen\u00ader\u00ada\u00adtions. I will per\u00adse\u00advere, because the future starts now.\u2019<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7f2ffe4 elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"7f2ffe4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><strong>Sabine Kropf<\/strong>, Com\u00admer\u00adcial Man\u00adag\u00ading Direc\u00adtor<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-de526ae e-flex e-con-boxed e-con e-parent\" data-id=\"de526ae\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fc58837 elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"fc58837\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong><span class=\"NormalTextRun SCXW36862706 BCX0\">For me,<\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW36862706 BCX0\"> employ\u00ader <\/span><span class=\"NormalTextRun SCXW36862706 BCX0\">branding is always a fas\u00adci\u00adnat\u00ading field, which brings with it a dif\u00adfer\u00adent chal\u00adlenge for every client.<\/span><\/strong><\/p><p><span class=\"NormalTextRun SCXW36862706 BCX0\">To be honest,<\/span><span class=\"NormalTextRun SCXW36862706 BCX0\"> the mech\u00ada\u00adnisms for achiev\u00ading suc\u00adcess in <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW36862706 BCX0\">employ\u00ader <\/span><span class=\"NormalTextRun SCXW36862706 BCX0\">branding are not such<\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW36862706 BCX0\"> a big<\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW36862706 BCX0\"> chal\u00adlenge<\/span><span class=\"NormalTextRun SCXW36862706 BCX0\">.<\/span><span class=\"NormalTextRun SCXW36862706 BCX0\"> The <\/span><span class=\"NormalTextRun SCXW36862706 BCX0\">will\u00ading\u00adness <\/span><span class=\"NormalTextRun SCXW36862706 BCX0\">to imple\u00adment or, even better, <\/span><span class=\"NormalTextRun SCXW36862706 BCX0\">the pos\u00adsi\u00adbil\u00adi\u00adties are more the point here.<\/span><span class=\"NormalTextRun SCXW36862706 BCX0\">. The<\/span><span class=\"NormalTextRun SCXW36862706 BCX0\">way in which <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW36862706 BCX0\">employ\u00ader <\/span><span class=\"NormalTextRun SCXW36862706 BCX0\">branding is thought of<\/span><span class=\"NormalTextRun SCXW36862706 BCX0\"> and trans\u00adlat\u00aded today is still an issue<\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW36862706 BCX0\"> and where employ\u00ader branding<\/span><span class=\"NormalTextRun SCXW36862706 BCX0\"> is locat\u00aded in the respec\u00adtive com\u00adpa\u00adny.<\/span><\/p><p><span class=\"NormalTextRun SCXW36862706 BCX0\">We know that by 2030<\/span><span class=\"NormalTextRun SCXW36862706 BCX0\">, the major\u00adi\u00adty of the labour<\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW36862706 BCX0\"> force will be made up<\/span><span class=\"NormalTextRun SCXW36862706 BCX0\"> of gen\u00ader\u00ada\u00adtions Y and Z<\/span><span class=\"NormalTextRun SCXW36862706 BCX0\">, and more cus\u00adtomers<\/span><span class=\"NormalTextRun SCXW36862706 BCX0\"> than we think are reluc\u00adtant<\/span><span class=\"NormalTextRun SCXW36862706 BCX0\"> to engage<\/span><span class=\"NormalTextRun SCXW36862706 BCX0\"> inten\u00adsive\u00adly<\/span><span class=\"NormalTextRun SCXW36862706 BCX0\"> with<\/span><span class=\"NormalTextRun SCXW36862706 BCX0\"> these<\/span><span class=\"NormalTextRun SCXW36862706 BCX0\"> target groups.<\/span><span class=\"NormalTextRun SCXW36862706 BCX0\">. I<\/span><span class=\"NormalTextRun SCXW36862706 BCX0\"> don\u2019t <\/span><span class=\"NormalTextRun SCXW36862706 BCX0\">shy <\/span><span class=\"NormalTextRun SCXW36862706 BCX0\">away from this and I don\u2019t give in when cus\u00adtomers once again<\/span><span class=\"NormalTextRun SCXW36862706 BCX0\">try<\/span><span class=\"NormalTextRun SCXW36862706 BCX0\"> to tell me that 2030 is a long way off <\/span><span class=\"NormalTextRun ContextualSpellingAndGrammarErrorV2Themed SCXW36862706 BCX0\">and that they\u2019re not look\u00ading<\/span> <span class=\"NormalTextRun ContextualSpellingAndGrammarErrorV2Themed SCXW36862706 BCX0\">for help\u00ading hands in their<\/span><span class=\"NormalTextRun SCXW36862706 BCX0\"> target<\/span><span class=\"NormalTextRun SCXW36862706 BCX0\">group anyway. <\/span> <span class=\"NormalTextRun SCXW36862706 BCX0\">No,<\/span><span class=\"NormalTextRun SCXW36862706 BCX0\">I am per\u00adsis\u00adtant and I don\u2019t give in, because knowl\u00adedge about future<\/span><span class=\"NormalTextRun SCXW36862706 BCX0\">gen\u00ader\u00ada\u00adtions is the key to suc\u00adcess <\/span><span class=\"NormalTextRun SCXW36862706 BCX0\">not only <\/span><span class=\"NormalTextRun SCXW36862706 BCX0\">in <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW36862706 BCX0\">Employ\u00ader<\/span><span class=\"NormalTextRun SCXW36862706 BCX0\"> Branding.<\/span><\/p><p><strong>Fur\u00adther insights into employ\u00ader branding.<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-49c085d elementor-align-left elementor-widget elementor-widget-button\" data-id=\"49c085d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/old.ideenhaus.de\/en\/employer-branding-expertise-en\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Learn more<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3a17e89 e-flex e-con-boxed e-con e-parent\" data-id=\"3a17e89\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-ae91375 e-con-full e-flex e-con e-child\" data-id=\"ae91375\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c1ec62a elementor-widget elementor-widget-heading\" data-id=\"c1ec62a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">I look forward to<br>a personal exchange!<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e22aaf1 elementor-widget elementor-widget-image\" data-id=\"e22aaf1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/old.ideenhaus.de\/wp-content\/uploads\/elementor\/thumbs\/Sabine-Kropf-rc4qv32liirboyako6nyj6jdi9p0gogfzoxioc4q6s.jpg\" title=\"Sabine Kropf\" alt=\"Picture of Sabine Kropf\" loading=\"lazy\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a7fca90 elementor-widget elementor-widget-heading\" data-id=\"a7fca90\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Sabine Kropf<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bf47fdf elementor-widget elementor-widget-heading\" data-id=\"bf47fdf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\nCom\u00admer\u00adcial Man\u00adag\u00ading Direc\u00adtor<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-465fe8b elementor-widget__width-auto elementor-widget-mobile__width-auto elementor-align-center elementor-widget elementor-widget-button\" data-id=\"465fe8b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a target=\"_blank\" class=\"elementor-button elementor-button-link elementor-size-xs\" href=\"mailto:sabine.kropf@ideenhaus.de\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Write to me<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-baa3488 e-con-full e-flex e-con e-child\" data-id=\"baa3488\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bec17c8 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"bec17c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg width=\"32\" height=\"32\" viewBox=\"0 0 32 32\" fill=\"none\"><rect width=\"32\" height=\"32\" rx=\"6\" fill=\"#4A2744\" fill-opacity=\"0.08\" \/><g clip-path=\"url(#clip0_1902_394)\"><path d=\"M20.8192 25.0501C20.5692 25.0501 20.3092 25.0301 20.0492 24.9801C17.1492 24.4301 14.1992 22.7701 11.7392 20.3101C9.27924 17.8501 7.61924 14.8901 7.06924 11.9901C6.81924 10.6801 7.21924 9.36006 8.12924 8.45006L8.77924 7.80006C9.84924 6.73006 11.5992 6.73006 12.6692 7.80006L13.8392 8.97006C14.7292 9.86006 14.6892 11.3001 13.7592 12.2401L12.9392 13.0601C13.4992 14.3401 14.3592 15.5801 15.4092 16.6401C16.4592 17.7001 17.6992 18.5601 18.9892 19.1201L19.8892 18.2101C20.7392 17.3601 22.2192 17.3601 23.0692 18.2101L24.2392 19.3801C25.3092 20.4501 25.3092 22.2001 24.2392 23.2701L23.5892 23.9201C22.8592 24.6501 21.8592 25.0501 20.8192 25.0501ZM10.7292 8.50006C10.4092 8.50006 10.0892 8.62006 9.84924 8.87006L9.19924 9.52006C8.63924 10.0801 8.39924 10.9001 8.55924 11.7201C9.04924 14.3301 10.5592 17.0001 12.8092 19.2501C15.0592 21.5001 17.7392 23.0101 20.3392 23.5001C21.1592 23.6501 21.9792 23.4101 22.5392 22.8601L23.1892 22.2101C23.6792 21.7201 23.6792 20.9301 23.1892 20.4401L22.0192 19.2701C21.7392 18.9901 21.2392 18.9901 20.9592 19.2701L20.0592 20.1701C19.6192 20.6101 18.9492 20.7401 18.3992 20.4901C16.9492 19.8501 15.5492 18.8801 14.3592 17.7001C13.1692 16.5101 12.2092 15.1201 11.5692 13.6601C11.3192 13.1101 11.4492 12.4401 11.8892 12.0001L12.7092 11.1801C13.0692 10.8201 13.0992 10.3401 12.7892 10.0301L11.6192 8.86006C11.3792 8.62006 11.0592 8.49006 10.7392 8.49006L10.7292 8.50006Z\" fill=\"#4A2744\" \/><\/g><defs><clipPath id=\"clip0_1902_394\"><rect width=\"18.05\" height=\"18.05\" fill=\"white\" transform=\"translate(7 7)\" \/><\/clipPath><\/defs><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a8225d5 elementor-widget elementor-widget-button\" data-id=\"a8225d5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a target=\"_blank\" class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"tel:+491709269133\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">+49 170 92 69 133<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Employ\u00aderBranding \u2018Employ\u00ader branding fas\u00adci\u00adnates me because it makes every cus\u00adtomer rela\u00adtion\u00adship unique. The key to suc\u00adcess lies in the imple\u00admen\u00adta\u00adtion and under\u00adstand\u00ading of future gen\u00ader\u00ada\u00adtions. I will per\u00adse\u00advere, because the future starts now.\u2019 Sabine Kropf, Com\u00admer\u00adcial Man\u00adag\u00ading Direc\u00adtor For me, employ\u00ader branding is always a fas\u00adci\u00adnat\u00ading field, which brings with it a dif\u00adfer\u00adent chal\u00adlenge for [\u2026]<\/p>\n","protected":false},"author":18,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"content-type":"","inline_featured_image":false,"wp_typography_post_enhancements_disabled":false,"footnotes":""},"class_list":["post-57386","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.0 (Yoast SEO v27.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Employer branding Nuremberg \u2013 brands as employer brands<\/title>\n<meta name=\"description\" content=\"IDEENHAUS strengthens your employer profile with credible brand communication and recruits suitable talent.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/old.ideenhaus.de\/en\/employer-branding-en\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Employer Branding\" \/>\n<meta property=\"og:description\" content=\"IDEENHAUS strengthens your employer profile with credible brand communication and recruits suitable talent.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/old.ideenhaus.de\/en\/employer-branding-en\/\" \/>\n<meta property=\"og:site_name\" content=\"Markenagentur f\u00fcr Branding &amp; 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