{"id":64776,"date":"2025-09-02T10:01:04","date_gmt":"2025-09-02T08:01:04","guid":{"rendered":"https:\/\/ideenhaus.de\/uncategorized\/kiwi-now-2\/"},"modified":"2025-09-17T09:28:16","modified_gmt":"2025-09-17T07:28:16","slug":"kiwi-now","status":"publish","type":"post","link":"https:\/\/old.ideenhaus.de\/en\/cases-en\/kiwi-now\/","title":{"rendered":"AI-pow\u00adered, dis\u00adrup\u00adtive love brand for Gen Y &amp; Gen Z"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"64776\" class=\"elementor elementor-64776 elementor-63823\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d28fa75 e-flex e-con-boxed e-con e-parent\" data-id=\"d28fa75\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-105d678 elementor-widget__width-initial .cases-gradient-title elementor-widget-laptop__width-initial elementor-widget elementor-widget-heading\" data-id=\"105d678\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">AI-pow\u00adered, dis\u00adrup\u00adtive love brand for Gen Y &amp; Gen Z <\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e6f82a7 e-flex e-con-boxed e-con e-parent\" data-id=\"e6f82a7\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-9c6ed26 e-con-full e-flex e-con e-child\" data-id=\"9c6ed26\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t<div class=\"elementor-element elementor-element-d9c19a2 e-con-full e-flex e-con e-child\" data-id=\"d9c19a2\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t<div class=\"elementor-element elementor-element-1eb910c e-con-full e-flex e-con e-child\" data-id=\"1eb910c\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b2d1174 elementor-widget elementor-widget-heading\" data-id=\"b2d1174\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">CLIENT<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5f22de6 elementor-widget elementor-widget-heading\" data-id=\"5f22de6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">SWISS KRONO Group<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0ea3ee0 e-con-full e-flex e-con e-child\" data-id=\"0ea3ee0\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-67a5f2a elementor-widget elementor-widget-heading\" data-id=\"67a5f2a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">SERVICES<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5b127c2 elementor-widget elementor-widget-heading\" data-id=\"5b127c2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Brand style devel\u00adop\u00adment<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b1799ec e-con-full e-flex e-con e-child\" data-id=\"b1799ec\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-822d537 elementor-widget elementor-widget-heading\" data-id=\"822d537\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">INDUSTRY<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-77a38c2 elementor-widget elementor-widget-heading\" data-id=\"77a38c2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"> Floor\u00ading<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6911ca0 e-flex e-con-boxed e-con e-parent\" data-id=\"6911ca0\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-420d8e6 elementor-widget elementor-widget-image\" data-id=\"420d8e6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"2560\" height=\"800\" src=\"https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2025\/08\/kiwi_now_Case_Intro_V-scaled.webp\" class=\"attachment-full size-full wp-image-63839\" alt=\"A yellow and green box with the words \u201ckiwi now hybrid resilient floor\u201d on a purple background, with a speech bubble saying: \u201cNever boring, kiwi flooring\u201d. Another box in the corner says: \u201cHello, I'm kiwi \u2013 just lay me down!\u201d.\" srcset=\"https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2025\/08\/kiwi_now_Case_Intro_V-scaled.webp 2560w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2025\/08\/kiwi_now_Case_Intro_V-300x94.webp 300w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2025\/08\/kiwi_now_Case_Intro_V-1024x320.webp 1024w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2025\/08\/kiwi_now_Case_Intro_V-768x240.webp 768w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2025\/08\/kiwi_now_Case_Intro_V-1536x480.webp 1536w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2025\/08\/kiwi_now_Case_Intro_V-2048x640.webp 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-eff0a0d e-flex e-con-boxed e-con e-parent\" data-id=\"eff0a0d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-33e3a73 e-con-full e-flex e-con e-child\" data-id=\"33e3a73\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d03f148 elementor-widget__width-initial .headline-gradient elementor-widget elementor-widget-heading\" data-id=\"d03f148\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Suc\u00adcess at a glance <\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a90944b e-con-full e-flex e-con e-child\" data-id=\"a90944b\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t<div class=\"elementor-element elementor-element-85b66a0 e-con-full e-flex e-con e-child\" data-id=\"85b66a0\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a3fcb9a elementor-widget elementor-widget-text-editor\" data-id=\"a3fcb9a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div>SWISS KRONO is rev\u00ado\u00adlu\u00adtion\u00adiz\u00ading the tra\u00addi\u00adtion\u00adal lam\u00adi\u00adnate market with its bright yellow floor\u00ading brand kiwi. Using AI-sup\u00adport\u00aded market analy\u00adsis, we devel\u00adoped an authen\u00adtic love brand for mil\u00adlen\u00adni\u00adals and Gen Z that sets com\u00adplete\u00adly new stan\u00addards. Instead of boring prod\u00aduct communication, kiwi is win\u00adning over a young target group with bold colors and emo\u00adtion\u00adal sto\u00adry\u00adtelling. The new \u201chybrid resilient technology\u201d cat\u00ade\u00adgo\u00adry is suc\u00adcess\u00adful\u00adly estab\u00adlish\u00ading itself in the market. A prime exam\u00adple of data-driven innovation paired with cre\u00adative brand management.    <\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-588dcd1 e-con-full e-flex e-con e-child\" data-id=\"588dcd1\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t<div class=\"elementor-element elementor-element-81de260 e-con-full e-flex e-con e-child\" data-id=\"81de260\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7442f50 elementor-widget elementor-widget-text-editor\" data-id=\"7442f50\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div>\nDon\u2019t feel like read\u00ading any fur\u00adther?\n<\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2234353 elementor-align-left contrast-btn elementor-hidden-mobile_extra elementor-hidden-mobile elementor-widget elementor-widget-button\" data-id=\"2234353\" data-element_type=\"widget\" data-e-type=\"widget\" data-ih-event=\"c_click_call\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#elementor-action%3Aaction%3Dpopup%3Aopen%26settings%3DeyJpZCI6NjcwMjIsInRvZ2dsZSI6ZmFsc2V9\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Skip the text \u2013 call us!<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e9a482f elementor-align-left contrast-btn elementor-hidden-widescreen elementor-hidden-desktop elementor-hidden-laptop elementor-hidden-tablet_extra elementor-hidden-tablet elementor-widget elementor-widget-button\" data-id=\"e9a482f\" data-element_type=\"widget\" data-e-type=\"widget\" data-ih-event=\"c_click_call\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"http:\/\/+499114777240\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Skip the text \u2013 call us!<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-268877d elementor-widget elementor-widget-html\" data-id=\"268877d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<script>(function () {\n    document.addEventListener('click', function (e) {\n      const el = e.target.closest('[data-ih-event=\"c_click_call\"]');\n      if (!el) return;\n \n      \/\/ Deduplizierung: kein mehrfaches Feuern\n      if (el.__ih_sent) return;\n      el.__ih_sent = true;\n      setTimeout(() => (el.__ih_sent = false), 1500);\n \n      window.dataLayer = window.dataLayer || [];\n      window.dataLayer.push({\n        event: 'c_click_call',                 \/\/ Trigger-Event f\u00fcr GTM\n        link_text: (el.textContent || '').trim(),  \/\/ z. B. \"Skip den Text \u2013 Call us\"\n        link_url: el.getAttribute('href') || '',\n        page_location: location.href,\n        page_path: location.pathname,\n        page_title: document.title\n      });\n    }, { passive: true });\n  })();\n<\/script>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-068a959 e-flex e-con-boxed e-con e-parent\" data-id=\"068a959\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-b5b6877 e-con-full e-flex e-con e-child\" data-id=\"b5b6877\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8a18e61 elementor-widget elementor-widget-heading\" data-id=\"8a18e61\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">3+<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-60281d2 elementor-widget elementor-widget-text-editor\" data-id=\"60281d2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tInter\u00adna\u00adtion\u00adal roll\u00adout of the brand in 3 ini\u00adtial test mar\u00adkets\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1296b67 e-con-full e-flex e-con e-child\" data-id=\"1296b67\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9c5b845 elementor-widget elementor-widget-heading\" data-id=\"9c5b845\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">24+<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6287fe0 elementor-widget elementor-widget-text-editor\" data-id=\"6287fe0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Sales part\u00adners already<br>in Q1 2024<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-83b7087 e-con-full e-flex e-con e-child\" data-id=\"83b7087\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c504428 elementor-widget elementor-widget-heading\" data-id=\"c504428\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">60k+<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8d4ddb7 elementor-widget elementor-widget-text-editor\" data-id=\"8d4ddb7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tSale of over 60,000\nsquare metres of floor\u00ading\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-67ecc2c e-flex e-con-boxed e-con e-parent\" data-id=\"67ecc2c\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-038312a elementor-widget elementor-widget-image\" data-id=\"038312a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"2560\" height=\"1440\" src=\"https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2025\/08\/kiwi_now_Case_Overview-scaled.webp\" class=\"attachment-full size-full wp-image-63874\" alt=\"Bright advertising image for Kiwi Now flooring. Featuring product packaging, cheerful slogans, colourful backgrounds, a smiling woman sitting down, and symbols boasting about the elastic hybrid technology, environmental friendliness, and European manufacturing.\" srcset=\"https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2025\/08\/kiwi_now_Case_Overview-scaled.webp 2560w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2025\/08\/kiwi_now_Case_Overview-300x169.webp 300w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2025\/08\/kiwi_now_Case_Overview-1024x576.webp 1024w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2025\/08\/kiwi_now_Case_Overview-768x432.webp 768w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2025\/08\/kiwi_now_Case_Overview-1536x864.webp 1536w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2025\/08\/kiwi_now_Case_Overview-2048x1152.webp 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5d645b9 e-flex e-con-boxed e-con e-parent\" data-id=\"5d645b9\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-a80d7f6 e-con-full e-flex e-con e-child\" data-id=\"a80d7f6\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-dc7d7da elementor-widget elementor-widget-video\" data-id=\"dc7d7da\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;mute&quot;:&quot;yes&quot;,&quot;loop&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"http:\/\/ideenhaus.de\/wp-content\/uploads\/2024\/08\/Design-ohne-Titel.mp4\" autoplay loop muted=\"muted\" controlslist=\"nodownload\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8235375 e-con-full e-flex e-con e-child\" data-id=\"8235375\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d531573 elementor-widget__width-initial .headline-gradient elementor-widget elementor-widget-heading\" data-id=\"d531573\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">The chal\u00adlenge: lam\u00adi\u00adnate = plas\u00adtic? <\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-62ef001 elementor-widget elementor-widget-text-editor\" data-id=\"62ef001\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div>Our client SWISS KRONO wanted to enter the B2C market with a new brand \u2013 and faced a mas\u00adsive image prob\u00adlem: many con\u00adsumers con\u00adsid\u00ader lam\u00adi\u00adnate to be \u201cplas\u00adtic.\u201d<br><strong>The real\u00adi\u00adty:<\/strong> lam\u00adi\u00adnate is a sus\u00adtain\u00adable floor cov\u00ader\u00ading made pri\u00admar\u00adi\u00adly from wood \u2013 durable, easy to main\u00adtain, and resource-effi\u00adcient.<br><strong>The goal:<\/strong> to devel\u00adop a high-qual\u00adi\u00adty, cost-effec\u00adtive floor cov\u00ader\u00ading for a young target group in a com\u00adplete\u00adly new cat\u00ade\u00adgo\u00adry: hybrid resilient floor\u00ading.<\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b69cbb6 e-con-full e-flex e-con e-child\" data-id=\"b69cbb6\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2577910 elementor-widget__width-initial .headline-gradient elementor-widget elementor-widget-heading\" data-id=\"2577910\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">AI rev\u00ado\u00adlu\u00adtion: What mil\u00adlen\u00adni\u00adals really want <\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4731f96 elementor-widget elementor-widget-text-editor\" data-id=\"4731f96\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div>While the indus\u00adtry still relies on tech\u00adni\u00adcal spec\u00adi\u00adfi\u00adca\u00adtions, we have lis\u00adtened \u2013 with AI-sup\u00adport\u00aded market analy\u00adsis.<\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5948cb1 elementor-widget elementor-widget-heading\" data-id=\"5948cb1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">The sur\u00adpris\u00ading find\u00adings: <\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7650db9 elementor-widget elementor-widget-text-editor\" data-id=\"7650db9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li>Mil\u00adlen\u00adni\u00adals and Gen Z are less inter\u00adest\u00aded in abra\u00adsion class\u00ades and more inter\u00adest\u00aded in brands with char\u00adac\u00adter.<\/li><li>They are look\u00ading for com\u00adpa\u00adnies that speak their lan\u00adguage and share their values. Boring<\/li><li>prod\u00aduct communication? Unin\u00adter\u00adest\u00ading. Authen\u00adtic stories? That\u2019s appeal\u00ading.   <\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7ff1358 elementor-widget elementor-widget-heading\" data-id=\"7ff1358\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">The game chang\u00ader: colour <\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-50f6d93 elementor-widget elementor-widget-text-editor\" data-id=\"50f6d93\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div>Our colour analy\u00adsis was par\u00adtic\u00adu\u00adlar\u00adly sur\u00adpris\u00ading: while the indus\u00adtry has relied on subtle beige and grey tones for decades, our data showed a clear pref\u00ader\u00adence for bold, vibrant colours.<\/div><div> <\/div><div>Why not, actu\u00adal\u00adly? Who decid\u00aded that floors have to be neu\u00adtral? <\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4cfc7a5 e-con-full e-flex e-con e-child\" data-id=\"4cfc7a5\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-21edd7f elementor-widget elementor-widget-image\" data-id=\"21edd7f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"824\" src=\"https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/08\/IDH_kiwinow_Floortastic_erweitert.png\" class=\"attachment-large size-large wp-image-64416\" alt=\"Two brown laminate floorboards on a bright yellow background with text: \u2018I'm floortastic!\u2019 A green speech bubble says: \u2018I'm available in 6 beautiful designs to match your style and the fresh feel of the kiwi now brand identity!\u2019\" srcset=\"https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/08\/IDH_kiwinow_Floortastic_erweitert.png 850w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/08\/IDH_kiwinow_Floortastic_erweitert-291x300.png 291w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/08\/IDH_kiwinow_Floortastic_erweitert-768x791.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-23acdb9 e-flex e-con-boxed e-con e-parent\" data-id=\"23acdb9\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cae21f3 elementor-widget elementor-widget-video\" data-id=\"cae21f3\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;mute&quot;:&quot;yes&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"http:\/\/ideenhaus.de\/wp-content\/uploads\/2024\/07\/kiwinow_brandvideo_1.mp4\" autoplay controls muted=\"muted\" controlslist=\"nodownload\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8d2e361 e-con-full e-flex e-con e-child\" data-id=\"8d2e361\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t<div class=\"elementor-element elementor-element-de629b6 e-con-full e-flex e-con e-child\" data-id=\"de629b6\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6244c25 elementor-widget__width-initial .headline-gradient elementor-widget elementor-widget-heading\" data-id=\"6244c25\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">The Yellow Rev\u00ado\u00adlu\u00adtion <\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4999394 elementor-widget elementor-widget-text-editor\" data-id=\"4999394\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div>This is how Kiwi became the first bright yellow floor\u00ading brand \u2013 a state\u00adment that imme\u00addi\u00adate\u00adly catch\u00ades the eye and sticks in the memory. \n\nThe para\u00addox: a brand that appears so human and emo\u00adtion\u00adal was cre\u00adat\u00aded through pre\u00adcise data analy\u00adsis and arti\u00adfi\u00adcial intel\u00adli\u00adgence. <\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3e358dd elementor-widget elementor-widget-heading\" data-id=\"3e358dd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Our AI toolk\u00adit: <\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-34dc3e6 elementor-widget elementor-widget-text-editor\" data-id=\"34dc3e6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li>Sys\u00adtem\u00adat\u00adic target group analy\u00adsis<\/li><li>Data-based name find\u00ading<\/li><li>Devel\u00adop\u00ading an authen\u00adtic brand voice<\/li><li>Visual iden\u00adti\u00adty through intel\u00adli\u00adgent algo\u00adrithms<\/li><li>Con\u00adtent strat\u00ade\u00adgy with ready-made mar\u00adket\u00ading pack\u00adages<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f7e5dde e-con-full e-flex e-con e-child\" data-id=\"f7e5dde\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b12684e elementor-widget elementor-widget-image\" data-id=\"b12684e\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;motion_fx_translateY_effect&quot;:&quot;yes&quot;,&quot;motion_fx_translateY_affectedRange&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:16,&quot;end&quot;:100}},&quot;motion_fx_translateY_speed&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:4,&quot;sizes&quot;:[]},&quot;motion_fx_devices&quot;:[&quot;widescreen&quot;,&quot;desktop&quot;,&quot;laptop&quot;,&quot;tablet_extra&quot;,&quot;tablet&quot;,&quot;mobile_extra&quot;,&quot;mobile&quot;]}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"401\" src=\"https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/07\/Packaging-1024x513.webp\" class=\"attachment-large size-large wp-image-48505\" alt=\"kiwi now Packaging\" srcset=\"https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/07\/Packaging-1024x513.webp 1024w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/07\/Packaging-300x150.webp 300w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/07\/Packaging-768x385.webp 768w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/07\/Packaging.webp 1528w\" sizes=\"(max-width: 800px) 100vw, 800px\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5151977 e-flex e-con-boxed e-con e-parent\" data-id=\"5151977\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-98864ca e-con-full e-flex e-con e-child\" data-id=\"98864ca\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7b3e958 elementor-widget elementor-widget-image\" data-id=\"7b3e958\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/07\/insta-1024x576.webp\" class=\"attachment-large size-large wp-image-48490\" alt=\"kiwi now Instagram presence on multiple smartphones\" srcset=\"https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/07\/insta-1024x576.webp 1024w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/07\/insta-300x169.webp 300w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/07\/insta-768x432.webp 768w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/07\/insta-1536x864.webp 1536w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/07\/insta.webp 1755w\" sizes=\"(max-width: 800px) 100vw, 800px\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7aafd6f e-con-full e-flex e-con e-child\" data-id=\"7aafd6f\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-420cfbc elementor-widget__width-initial .headline-gradient elementor-widget elementor-widget-heading\" data-id=\"420cfbc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Expe\u00adri\u00adence meets innovation <\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4da8b81 elementor-widget elementor-widget-text-editor\" data-id=\"4da8b81\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div><p>The cru\u00adcial dif\u00adfer\u00adence: AI can recog\u00adnise pat\u00adterns and pre\u00addict trends, but it cannot dis\u00adtin\u00adguish between inge\u00adnious and gener\u00adic.<\/p><p>As a brand agency with over three decades of exper\u00adtise, we know how to turn AI-gen\u00ader\u00adat\u00aded insights into real brand magic.<\/p><p><strong>The risk<\/strong> with purely AI-based con\u00adtent: inter\u00adchange\u00adabil\u00adi\u00adty.<br><strong>Our solu\u00adtion:<\/strong> use AI as a tool to gain a deeper under\u00adstand\u00ading \u2013 and devel\u00adop dis\u00adtinc\u00adtive brand iden\u00adti\u00adties from this.<\/p><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-264cbe4 e-flex e-con-boxed e-con e-parent\" data-id=\"264cbe4\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7ed5df9 elementor-widget elementor-widget-video\" data-id=\"7ed5df9\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;mute&quot;:&quot;yes&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"http:\/\/ideenhaus.de\/wp-content\/uploads\/2025\/08\/250805_kiwinow_HybridResilient_DE_small.mp4\" autoplay controls muted=\"muted\" controlslist=\"nodownload\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7fbe26d e-con-full e-flex e-con e-child\" data-id=\"7fbe26d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-688d1fc e-con-full e-flex e-con e-child\" data-id=\"688d1fc\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fcbde9f elementor-widget__width-initial .headline-gradient elementor-widget elementor-widget-heading\" data-id=\"fcbde9f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">360\u00b0 brand world: From strat\u00ade\u00adgy to imple\u00admen\u00adta\u00adtion <\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-16d0b1f elementor-widget-mobile__width-auto elementor-widget elementor-widget-text-editor\" data-id=\"16d0b1f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div>Togeth\u00ader with <span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.brand-trust.de\" target=\"_blank\" rel=\"noopener\"><strong>BrandTrust<\/strong><\/a><\/span> and <span style=\"text-decoration: underline;\"><a href=\"https:\/\/trendsactive.com\/\" target=\"_blank\" rel=\"noopener\"><strong>Trend\u00ads\u00adAc\u00adtive<\/strong><\/a><\/span>, we devel\u00adoped a com\u00adplete brand world:<\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-01cb3df e-con-full e-flex e-con e-child\" data-id=\"01cb3df\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t<div class=\"elementor-element elementor-element-436e358 e-con-full e-flex e-con e-child\" data-id=\"436e358\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2e0bdfc elementor-widget elementor-widget-heading\" data-id=\"2e0bdfc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Strate\u00adgic foun\u00adda\u00adtions: <\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fa55847 elementor-widget elementor-widget-text-editor\" data-id=\"fa55847\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li>Basic brand strat\u00ade\u00adgy<\/li><li>Target group-spe\u00adcif\u00adic per\u00adsonas<\/li><li>Com\u00adplete visual iden\u00adti\u00adty<\/li><li>Brand archi\u00adtec\u00adture and tone of voice<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9995acc e-con-full e-flex e-con e-child\" data-id=\"9995acc\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c16fbf7 elementor-widget elementor-widget-heading\" data-id=\"c16fbf7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Prac\u00adti\u00adcal imple\u00admen\u00adta\u00adtion: <\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-47297fb elementor-widget elementor-widget-text-editor\" data-id=\"47297fb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li>Cus\u00adtomised pack\u00adag\u00ading con\u00adcepts<\/li><li>point-of-sale solu\u00adtions<\/li><li>Tailor-made communication strategies<\/li><li>Com\u00adplete mar\u00adket\u00ading ecosys\u00adtem<\/li><li>Sales pre\u00adsen\u00adta\u00adtions and sales train\u00ading<\/li><li>SEO-opti\u00admised web\u00adsite<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2217a3b e-flex e-con-boxed e-con e-parent\" data-id=\"2217a3b\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9410820 elementor-arrows-position-inside elementor-pagination-position-outside elementor-widget elementor-widget-image-carousel\" data-id=\"9410820\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;slides_to_show&quot;:&quot;1&quot;,&quot;lazyload&quot;:&quot;yes&quot;,&quot;navigation&quot;:&quot;both&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;autoplay_speed&quot;:5000,&quot;infinite&quot;:&quot;yes&quot;,&quot;effect&quot;:&quot;slide&quot;,&quot;speed&quot;:500}\" data-widget_type=\"image-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-carousel-wrapper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Bild Karussell\" dir=\"ltr\">\n\t\t\t<div class=\"elementor-image-carousel swiper-wrapper\" aria-live=\"off\">\n\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"1 of 3\"><figure class=\"swiper-slide-inner\"><img class=\"swiper-slide-image swiper-lazy\" data-src=\"https:\/\/old.ideenhaus.de\/wp-content\/uploads\/elementor\/thumbs\/kiwinow_woman_french_bulldog_40KN522-scaled-rc4quka87pjmk4mqdd13elcll200c4dj5uerp54py0.webp\" alt=\"A happy French bulldog stands in a room near the camera, behind which a smiling woman in colourful clothes kneels. The room is colourfully decorated, with a blue cupboard and art on the walls.\"><div class=\"swiper-lazy-preloader\"><\/div><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"2 of 3\"><figure class=\"swiper-slide-inner\"><img class=\"swiper-slide-image swiper-lazy\" data-src=\"https:\/\/old.ideenhaus.de\/wp-content\/uploads\/elementor\/thumbs\/40KN542_kiwinow_roomvo_kitchen_-rc4quka87pjmk4mqdd13elcll200c4dj5uerp54py0.webp\" alt=\"A woman sits at a table in a colourful kitchen with bold, abstract wall paintings, wooden floors, green cabinets and lots of potted plants by the window and around the room.\"><div class=\"swiper-lazy-preloader\"><\/div><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"3 of 3\"><figure class=\"swiper-slide-inner\"><img class=\"swiper-slide-image swiper-lazy\" data-src=\"https:\/\/old.ideenhaus.de\/wp-content\/uploads\/elementor\/thumbs\/Slider2-rc4quqv3jjsmted6axvhe1otqr3ku03niqz622uyqg.png\" alt=\"Young woman at a party on her mobile phone\"><div class=\"swiper-lazy-preloader\"><\/div><\/figure><\/div>\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-prev\" role=\"button\" tabindex=\"0\">\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"eicon-chevron-left\"><\/i>\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-next\" role=\"button\" tabindex=\"0\">\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"eicon-chevron-right\"><\/i>\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"swiper-pagination\"><\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-fce1d5d e-flex e-con-boxed e-con e-parent\" data-id=\"fce1d5d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-03900d9 e-con-full e-flex e-con e-child\" data-id=\"03900d9\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t<div class=\"elementor-element elementor-element-d6806cb e-con-full e-flex e-con e-child\" data-id=\"d6806cb\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t<div class=\"elementor-element elementor-element-4b71a1f e-con-full e-flex e-con e-child\" data-id=\"4b71a1f\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1a824c4 elementor-widget elementor-widget-heading\" data-id=\"1a824c4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">The fac\u00adtors for suc\u00adcess: <\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-85b020e elementor-widget elementor-widget-text-editor\" data-id=\"85b020e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li><span class=\"TextRun SCXW239602902 BCX8\" lang=\"DE-DE\" xml:lang=\"DE-DE\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW239602902 BCX8\">The courage to try new things paired with entre\u00adpre\u00adneur\u00adial fore\u00adsight from SWISS KRONO<\/span><\/span><\/li><li><span class=\"TextRun SCXW239602902 BCX8\" lang=\"DE-DE\" xml:lang=\"DE-DE\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW239602902 BCX8\">AI-based <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW239602902 BCX8\">insights <\/span><span class=\"NormalTextRun SCXW239602902 BCX8\">accu\u00adrate\u00adly imple\u00adment\u00aded<\/span><\/span><\/li><li><span class=\"TextRun SCXW239602902 BCX8\" lang=\"DE-DE\" xml:lang=\"DE-DE\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW239602902 BCX8\">Authen\u00adtic brand instead of inter\u00adchange\u00adable prod\u00aduct communication<\/span><\/span><span class=\"EOP SCXW239602902 BCX8\" data-ccp-props=\"{\"> <\/span><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-47d058e e-con-full e-flex e-con e-child\" data-id=\"47d058e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f34ce86 elementor-widget elementor-widget-text-editor\" data-id=\"f34ce86\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div>And that\u2019s just the begin\u00adning \u2013 more excit\u00ading devel\u00adop\u00adments are on the way. Launch in Jan\u00adu\u00adary 2024 \u2013 exceed\u00ading all expec\u00adta\u00adtions. Just as Oatly rev\u00ado\u00adlu\u00adtionised the milk market, Kiwi is now estab\u00adlish\u00ading a com\u00adplete\u00adly new cat\u00ade\u00adgo\u00adry in the floor\u00ading seg\u00adment. Yellow has gone from being a daring exper\u00adi\u00adment to an unmis\u00adtak\u00adable trade\u00admark.   <\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3c0656d elementor-widget elementor-widget-text-editor\" data-id=\"3c0656d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div><span style=\"text-decoration: underline;\"><a href=\"http:\/\/www.kiwi-floors.com\" target=\"_blank\" rel=\"noopener\"><strong>See for your\u00adself<\/strong><\/a><\/span><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ba32eb6 e-flex e-con-boxed e-con e-parent\" data-id=\"ba32eb6\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-148933d e-con-full e-flex e-con e-child\" data-id=\"148933d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t<div class=\"elementor-element elementor-element-4960501 e-con-full e-flex e-con e-child\" data-id=\"4960501\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0fb296c elementor-widget elementor-widget-image\" data-id=\"0fb296c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"784\" height=\"784\" src=\"https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2025\/08\/Fabian.webp\" class=\"attachment-large size-large wp-image-63936\" alt=\"A man with short blond hair and glasses, wearing a dark suit jacket and striped shirt, poses in a house with a slight smile and a blurred red background behind him.\" srcset=\"https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2025\/08\/Fabian.webp 784w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2025\/08\/Fabian-300x300.webp 300w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2025\/08\/Fabian-150x150.webp 150w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2025\/08\/Fabian-768x768.webp 768w\" sizes=\"(max-width: 784px) 100vw, 784px\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1c165ab elementor-widget elementor-widget-heading\" data-id=\"1c165ab\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">Fabian Koel\u00adlik\u00ader<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9ee5ed4 elementor-widget elementor-widget-heading\" data-id=\"9ee5ed4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h6 class=\"elementor-heading-title elementor-size-default\">Head of Group Mar\u00adket\u00ading\nat SWISS KRONO GROUP<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eb88d42 elementor-widget elementor-widget-text-editor\" data-id=\"eb88d42\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div>\u201cAn expe\u00adri\u00adence from A to Z. Our long-stand\u00ading col\u00adlab\u00ado\u00adra\u00adtion has been extreme\u00adly help\u00adful in this very large and unique project. Thanks to the teams at BrandTrust, IDEENHAUS and Trend\u00ads\u00adAc\u00adtive, we have suc\u00adceed\u00aded in cre\u00adat\u00ading a new, dis\u00adrup\u00adtive brand that is truly tai\u00adlored to the cus\u00adtomer and takes the hybrid resilient floor\u00ading market to a new level.\u201d <\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-359dc5e e-con-full e-flex e-con e-child\" data-id=\"359dc5e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t<div class=\"elementor-element elementor-element-9c18618 e-con-full e-flex e-con e-child\" data-id=\"9c18618\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-77b0f3a elementor-widget elementor-widget-image\" data-id=\"77b0f3a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"481\" height=\"481\" src=\"https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2025\/08\/jh_pb.webp\" class=\"attachment-large size-large wp-image-63942\" alt=\"A person wearing glasses and a patterned headband smiles while looking down. They are wearing a blue shirt and standing in front of a plain light background.\" srcset=\"https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2025\/08\/jh_pb.webp 481w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2025\/08\/jh_pb-300x300.webp 300w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2025\/08\/jh_pb-150x150.webp 150w\" sizes=\"(max-width: 481px) 100vw, 481px\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1a6f6cf elementor-widget elementor-widget-heading\" data-id=\"1a6f6cf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">Juliane H\u00e4nig<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-504d8d2 elementor-widget elementor-widget-heading\" data-id=\"504d8d2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h6 class=\"elementor-heading-title elementor-size-default\">Head of Brand Design, IDEENHAUS<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bb373f7 elementor-widget elementor-widget-text-editor\" data-id=\"bb373f7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div>\u201cUsing a dis\u00adrup\u00adtive brand and design strat\u00ade\u00adgy and an unusu\u00adal sales strat\u00ade\u00adgy, BrandTrust, IDEENHAUS and Trend\u00ads\u00adAc\u00adtive rad\u00adi\u00adcal\u00adly rethought the kiwi now brand from the ground up: with a cus\u00adtomer-cen\u00adtric B2C approach, we are set\u00adting new stan\u00addards and making a strong impact on the market and on the shelves.\u201d<\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a5e0b76 e-flex e-con-boxed e-con e-parent\" data-id=\"a5e0b76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c141279 elementor-widget elementor-widget-template\" data-id=\"c141279\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"template.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-template\">\n\t\t\t\t\t<div data-elementor-type=\"container\" data-elementor-id=\"64854\" class=\"elementor elementor-64854 elementor-63952\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9d3a526 e-flex e-con-boxed e-con e-parent\" data-id=\"9d3a526\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-0a9fd45 e-con-full e-flex e-con e-child\" data-id=\"0a9fd45\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t<div class=\"elementor-element elementor-element-332ad0f e-con-full e-flex e-con e-child\" data-id=\"332ad0f\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t<div class=\"elementor-element elementor-element-6975a84 e-con-full e-flex e-con e-child\" data-id=\"6975a84\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-03626fb elementor-widget elementor-widget-image\" data-id=\"03626fb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"705\" height=\"896\" src=\"https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/04\/jh.png\" class=\"attachment-large size-large wp-image-41246\" alt=\"Juliane H\u00e4nig\" srcset=\"https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/04\/jh.png 705w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/04\/jh-236x300.png 236w\" sizes=\"(max-width: 705px) 100vw, 705px\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0a94bdf e-con-full e-flex e-con e-child\" data-id=\"0a94bdf\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-37bea08 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"37bea08\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Let\u2019s create your suc\u00adcess story!<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fede7e0 elementor-widget elementor-widget-heading\" data-id=\"fede7e0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Juliane H\u00e4nig<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5a5ab0e elementor-widget elementor-widget-heading\" data-id=\"5a5ab0e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Con\u00adtact, IDEENHAUS<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8ef9505 elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"8ef9505\" data-element_type=\"widget\" data-e-type=\"widget\" data-ih-event=\"c_juliane_click_call_number\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a target=\"_blank\" href=\"tel:%20+49%20162%206630660\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t<span 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Suc\u00adcess at a glance SWISS KRONO is rev\u00ado\u00adlu\u00adtion\u00adiz\u00ading the tra\u00addi\u00adtion\u00adal lam\u00adi\u00adnate market with its bright yellow floor\u00ading brand kiwi. Using AI-sup\u00ad\u00adport\u00aded market analy\u00adsis, we devel\u00adoped an authen\u00adtic love brand for mil\u00adlen\u00adni\u00adals and Gen Z that [\u2026]<\/p>\n","protected":false},"author":6,"featured_media":51083,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","inline_featured_image":false,"wp_typography_post_enhancements_disabled":false,"footnotes":""},"categories":[417,422],"tags":[645],"kunde":[557],"class_list":["post-64776","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cases-en","category-flooring-en","tag-brand-development","kunde-kiwi-now-2"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.0 (Yoast SEO v27.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Never boring, kiwi flooring - IDEENHAUS<\/title>\n<meta name=\"description\" content=\"kiwi now: IDEENHAUS develops the brand identity for Kiwi Flooring \u2013 fresh, modern, and distinctive. 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