{"id":66538,"date":"2025-09-15T08:31:24","date_gmt":"2025-09-15T06:31:24","guid":{"rendered":"https:\/\/ideenhaus.de\/uncategorized\/geistlich-2\/"},"modified":"2025-10-01T14:34:24","modified_gmt":"2025-10-01T12:34:24","slug":"geistlich","status":"publish","type":"post","link":"https:\/\/old.ideenhaus.de\/en\/cases-en\/geistlich\/","title":{"rendered":"Dri\u00adving the future \u2014 Becom\u00ading a global leader with more drive"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"66538\" class=\"elementor elementor-66538 elementor-66347\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d28fa75 e-flex e-con-boxed e-con e-parent\" data-id=\"d28fa75\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-105d678 elementor-widget__width-initial .cases-gradient-title elementor-widget-laptop__width-initial elementor-widget elementor-widget-heading\" data-id=\"105d678\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Dri\u00adving the future \u2014 Becom\u00ading a global leader with more drive<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e6f82a7 e-flex e-con-boxed e-con e-parent\" data-id=\"e6f82a7\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-9c6ed26 e-con-full e-flex e-con e-child\" data-id=\"9c6ed26\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t<div class=\"elementor-element elementor-element-d9c19a2 e-con-full e-flex e-con e-child\" data-id=\"d9c19a2\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t<div class=\"elementor-element elementor-element-1eb910c e-con-full e-flex e-con e-child\" data-id=\"1eb910c\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b2d1174 elementor-widget elementor-widget-heading\" data-id=\"b2d1174\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">CLIENT<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5f22de6 elementor-widget elementor-widget-heading\" data-id=\"5f22de6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Geistlich Bio\u00adma\u00adte\u00adri\u00adals<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0ea3ee0 e-con-full e-flex e-con e-child\" data-id=\"0ea3ee0\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-67a5f2a elementor-widget elementor-widget-heading\" data-id=\"67a5f2a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">SERVICES<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5b127c2 elementor-widget elementor-widget-heading\" data-id=\"5b127c2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Brand style devel\u00adop\u00adment<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b1799ec e-con-full e-flex e-con e-child\" data-id=\"b1799ec\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-822d537 elementor-widget elementor-widget-heading\" data-id=\"822d537\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">INDUSTRY<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-77a38c2 elementor-widget elementor-widget-heading\" data-id=\"77a38c2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Med\u00adical technology &amp; med\u00adical devices<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6911ca0 e-flex e-con-boxed e-con e-parent\" data-id=\"6911ca0\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-420d8e6 elementor-widget elementor-widget-image\" data-id=\"420d8e6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"2560\" height=\"800\" src=\"https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/08\/IDH_Cases_Geistlich_Header.png\" class=\"attachment-full size-full wp-image-66350\" alt=\"The white lettering \u2018Geistlich\u2019 is centred on a light blue background with a subtle, abstract wave pattern that conveys brand strength and a strong commitment to sustainability.\" srcset=\"https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/08\/IDH_Cases_Geistlich_Header.png 2560w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/08\/IDH_Cases_Geistlich_Header-300x94.png 300w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/08\/IDH_Cases_Geistlich_Header-1024x320.png 1024w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/08\/IDH_Cases_Geistlich_Header-768x240.png 768w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/08\/IDH_Cases_Geistlich_Header-1536x480.png 1536w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/08\/IDH_Cases_Geistlich_Header-2048x640.png 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-eff0a0d e-flex e-con-boxed e-con e-parent\" data-id=\"eff0a0d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-33e3a73 e-con-full e-flex e-con e-child\" data-id=\"33e3a73\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d03f148 elementor-widget__width-initial .headline-gradient elementor-widget-tablet__width-initial elementor-widget elementor-widget-heading\" data-id=\"d03f148\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Suc\u00adcess at a glance<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-726bdc5 e-con-full e-flex e-con e-child\" data-id=\"726bdc5\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t<div class=\"elementor-element elementor-element-85b66a0 e-con-full e-flex e-con e-child\" data-id=\"85b66a0\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fbaef0a elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"fbaef0a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The global market leader in bone regen\u00ader\u00ada\u00adtion needed to repo\u00adsi\u00adtion itself in an increas\u00ading\u00adly com\u00adpet\u00adi\u00adtive market. Togeth\u00ader with BrandTrust, we devel\u00adoped a trans\u00adfor\u00adma\u00adtive visual iden\u00adti\u00adty that rein\u00adforces the com\u00adpa\u00adny\u2019s lead\u00ader\u00adship claim and com\u00admu\u00adni\u00adcates its forward-look\u00ading approach. The cen\u00adtral design ele\u00adment, \u201cWave of Regen\u00ader\u00ada\u00adtion,\u201d is a flex\u00adi\u00adble brand sculp\u00adture that cre\u00adates con\u00adsis\u00adten\u00adcy across all touch\u00adpoints. Sys\u00adtem\u00adat\u00adic imple\u00admen\u00adta\u00adtion through tem\u00adplates, train\u00ading, and roll\u00adout has inspired employees and cus\u00adtomers alike.   <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-588dcd1 e-con-full e-flex e-con e-child\" data-id=\"588dcd1\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t<div class=\"elementor-element elementor-element-81de260 e-con-full e-flex e-con e-child\" data-id=\"81de260\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7442f50 elementor-widget elementor-widget-text-editor\" data-id=\"7442f50\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div>\nDon\u2019t feel like read\u00ading any fur\u00adther?\n<\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2234353 elementor-align-left contrast-btn elementor-hidden-mobile_extra elementor-hidden-mobile elementor-widget elementor-widget-button\" data-id=\"2234353\" data-element_type=\"widget\" data-e-type=\"widget\" data-ih-event=\"c_click_call\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#elementor-action%3Aaction%3Dpopup%3Aopen%26settings%3DeyJpZCI6NjcwMjIsInRvZ2dsZSI6ZmFsc2V9\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Skip the text \u2013 call us!<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5369c5a elementor-align-left contrast-btn elementor-hidden-widescreen elementor-hidden-desktop elementor-hidden-laptop elementor-hidden-tablet_extra elementor-hidden-tablet elementor-widget elementor-widget-button\" data-id=\"5369c5a\" data-element_type=\"widget\" data-e-type=\"widget\" data-ih-event=\"c_click_call\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"tel:+499114777240\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Skip the text \u2013 call us!<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-268877d elementor-widget elementor-widget-html\" data-id=\"268877d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<script>(function () {\n    document.addEventListener('click', function (e) {\n      const el = e.target.closest('[data-ih-event=\"c_click_call\"]');\n      if (!el) return;\n \n      \/\/ Deduplizierung: kein mehrfaches Feuern\n      if (el.__ih_sent) return;\n      el.__ih_sent = true;\n      setTimeout(() => (el.__ih_sent = false), 1500);\n \n      window.dataLayer = window.dataLayer || [];\n      window.dataLayer.push({\n        event: 'c_click_call',                 \/\/ Trigger-Event f\u00fcr GTM\n        link_text: (el.textContent || '').trim(),  \/\/ z. B. \"Skip den Text \u2013 Call us\"\n        link_url: el.getAttribute('href') || '',\n        page_location: location.href,\n        page_path: location.pathname,\n        page_title: document.title\n      });\n    }, { passive: true });\n  })();\n<\/script>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5d645b9 e-flex e-con-boxed e-con e-parent\" data-id=\"5d645b9\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-b69cbb6 e-con-full e-flex e-con e-child\" data-id=\"b69cbb6\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2577910 elementor-widget__width-initial .headline-gradient elementor-widget elementor-widget-heading\" data-id=\"2577910\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">The fac\u00adtors for suc\u00adcess:<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5948cb1 elementor-widget elementor-widget-heading\" data-id=\"5948cb1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Strate\u00adgic part\u00adner\u00adship on equal terms:<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-02cf6f4 elementor-widget elementor-widget-text-editor\" data-id=\"02cf6f4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li><strong>Wave of Regen\u00ader\u00ada\u00adtion<\/strong> as a flex\u00adi\u00adble, recog\u00adnis\u00adable design ele\u00adment<\/li><li><strong>Global market<\/strong> leader Position strength\u00adened through con\u00adsis\u00adtent brand management<\/li><li><strong>Employees and cus\u00adtomers<\/strong> enthu\u00adsi\u00adas\u00adtic about the new brand iden\u00adti\u00adty<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4cfc7a5 e-con-full e-flex e-con e-child\" data-id=\"4cfc7a5\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a214483 elementor-widget elementor-widget-image\" data-id=\"a214483\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/07\/Logo_blue.png\" class=\"attachment-full size-full wp-image-48122\" alt=\"Geistlich Logo - Blue and white\" srcset=\"https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/07\/Logo_blue.png 1920w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/07\/Logo_blue-300x169.png 300w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/07\/Logo_blue-1024x576.png 1024w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/07\/Logo_blue-768x432.png 768w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/07\/Logo_blue-1536x864.png 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-67ecc2c e-flex e-con-boxed e-con e-parent\" data-id=\"67ecc2c\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-51a0dce elementor-widget elementor-widget-video\" data-id=\"51a0dce\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;play_on_mobile&quot;:&quot;yes&quot;,&quot;mute&quot;:&quot;yes&quot;,&quot;loop&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"https:\/\/ideenhaus.de\/wp-content\/uploads\/2024\/07\/Wave_animiert.mp4\" autoplay loop muted=\"muted\" playsinline controlslist=\"nodownload\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-25cf5b7 e-flex e-con-boxed e-con e-parent\" data-id=\"25cf5b7\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-b6c776e e-con-full e-flex e-con e-child\" data-id=\"b6c776e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e14e560 elementor-widget__width-initial .headline-gradient elementor-widget elementor-widget-heading\" data-id=\"e14e560\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">The chal\u00adlenge<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-90405b7 e-con-full e-flex e-con e-child\" data-id=\"90405b7\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-62ce186 elementor-widget elementor-widget-text-editor\" data-id=\"62ce186\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Through trans\u00adfor\u00adma\u00adtion to trans\u00adfor\u00adma\u00adtion<\/strong><\/p><p>For the global market leader in bone regen\u00ader\u00ada\u00adtion, the time had come to face the new chal\u00adlenges of a dynam\u00adic market and increas\u00ading\u00adly fierce com\u00adpe\u00adti\u00adtion. In a far-reach\u00ading strate\u00adgic process, accom\u00adpa\u00adnied by brand strat\u00ade\u00adgy con\u00adsul\u00adtan\u00adcy <a href=\"https:\/\/www.brand-trust.de\/en\/\" target=\"_blank\" rel=\"noreferrer noopener\">BrandTrust<\/a> under the lead\u00ader\u00adship of J\u00fcrgen Gietl and his team, the brand\u2019s lead\u00ader\u00adship claim was clear\u00adly defined and strength\u00adened. <\/p><p>Our task was to trans\u00adlate this strat\u00ade\u00adgy into a brand design that was con\u00adsis\u00adtent, self-sim\u00adi\u00adlar, and at the same time forward-look\u00ading. With the tar\u00adget\u00aded use of trans\u00adfor\u00adma\u00adtive design ele\u00adments, we suc\u00adceed\u00aded in making the change vis\u00adi\u00adble and sig\u00adnif\u00adi\u00adcant\u00adly sharp\u00aden\u00ading the brand iden\u00adti\u00adty. <\/p><p>Close coop\u00ader\u00ada\u00adtion with the cus\u00adtomer was cru\u00adcial in this regard: atti\u00adtude, inno\u00adv\u00ada\u00adtive strength, and will\u00ading\u00adness to change could be direct\u00adly trans\u00adferred into visual brand management\u2014a strong foun\u00adda\u00adtion for sus\u00adtain\u00adable market suc\u00adcess.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-23acdb9 e-flex e-con-boxed e-con e-parent\" data-id=\"23acdb9\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-19741f0 elementor-widget elementor-widget-video\" data-id=\"19741f0\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;play_on_mobile&quot;:&quot;yes&quot;,&quot;mute&quot;:&quot;yes&quot;,&quot;loop&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"https:\/\/ideenhaus.de\/wp-content\/uploads\/2024\/07\/Logo_2.mp4\" autoplay loop muted=\"muted\" playsinline controlslist=\"nodownload\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-383d18b elementor-widget elementor-widget-image\" data-id=\"383d18b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/07\/Gradient-1024x576.webp\" class=\"attachment-large size-large wp-image-47417\" alt=\"3 Farbverl\u00e4ufe\" srcset=\"https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/07\/Gradient-1024x576.webp 1024w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/07\/Gradient-300x169.webp 300w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/07\/Gradient-768x432.webp 768w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/07\/Gradient-1536x864.webp 1536w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/07\/Gradient.webp 1920w\" sizes=\"(max-width: 800px) 100vw, 800px\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-628392e e-flex e-con-boxed e-con e-parent\" data-id=\"628392e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-44b90b0 e-con-full e-flex e-con e-child\" data-id=\"44b90b0\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-608ecc8 elementor-widget__width-initial .headline-gradient elementor-widget elementor-widget-heading\" data-id=\"608ecc8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">The solu\u00adtion<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-12b1546 e-con-full e-flex e-con e-child\" data-id=\"12b1546\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6bf0723 elementor-widget elementor-widget-text-editor\" data-id=\"6bf0723\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Pio\u00adneer\u00ading design \u2014 dynam\u00adic, flex\u00adi\u00adble,<\/strong><br><strong>dif\u00adfer\u00aden\u00adti\u00adat\u00ading<\/strong><br><br>To ful\u00adfill this respon\u00adsi\u00adbil\u00adi\u00adty, we method\u00adi\u00adcal\u00adly devel\u00adoped the redesign based on the brand strat\u00ade\u00adgy and trans\u00adlat\u00aded the brand iden\u00adti\u00adty into a new era in a tan\u00adgi\u00adble and vis\u00adi\u00adble way. Thanks to a clear process and co-cre\u00adative col\u00adlab\u00ado\u00adra\u00adtion with the client, we were able to work effi\u00adcient\u00adly and pur\u00adpose\u00adful\u00adly. <br><br>Inspired by the theme of regen\u00ader\u00ada\u00adtion, a dynam\u00adic brand sculp\u00adture was cre\u00adat\u00aded: the \u201cWave of Regen\u00ader\u00ada\u00adtion.\u201d It serves as a flex\u00adi\u00adble design ele\u00adment that can be used across all brand touch\u00adpoints along the cus\u00adtomer jour\u00adney, ensur\u00ading con\u00adsis\u00adten\u00adcy. <br><br>A new approach to typog\u00adra\u00adphy, colors, and imagery brings the brand\u2019s new energy to life. The result is a con\u00adsis\u00adtent and modern brand image that cre\u00adates recog\u00adni\u00adtion and strength\u00adens brand per\u00adcep\u00adtion in the long term. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-465c0ec e-flex e-con-boxed e-con e-parent\" data-id=\"465c0ec\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c7fff20 elementor-widget elementor-widget-video\" data-id=\"c7fff20\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;play_on_mobile&quot;:&quot;yes&quot;,&quot;mute&quot;:&quot;yes&quot;,&quot;loop&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"https:\/\/ideenhaus.de\/wp-content\/uploads\/2024\/07\/Geistlich_video.mp4\" autoplay loop muted=\"muted\" playsinline controlslist=\"nodownload\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1967773 elementor-widget elementor-widget-image\" data-id=\"1967773\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"579\" src=\"https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/07\/Picture_collage1-4-1024x741.png\" class=\"attachment-large size-large wp-image-50044\" alt=\"collage\" srcset=\"https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/07\/Picture_collage1-4-1024x741.png 1024w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/07\/Picture_collage1-4-300x217.png 300w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/07\/Picture_collage1-4-768x556.png 768w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/07\/Picture_collage1-4-1536x1111.png 1536w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/07\/Picture_collage1-4.png 1920w\" sizes=\"(max-width: 800px) 100vw, 800px\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5fa31a9 elementor-widget elementor-widget-video\" data-id=\"5fa31a9\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;play_on_mobile&quot;:&quot;yes&quot;,&quot;mute&quot;:&quot;yes&quot;,&quot;loop&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"https:\/\/ideenhaus.de\/wp-content\/uploads\/2024\/07\/Detail_video1.mp4\" autoplay loop muted=\"muted\" playsinline controlslist=\"nodownload\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ba32eb6 e-flex e-con-boxed e-con e-parent\" data-id=\"ba32eb6\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-148933d e-con-full e-flex e-con e-child\" data-id=\"148933d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t<div class=\"elementor-element elementor-element-4960501 e-con-full e-flex e-con e-child\" data-id=\"4960501\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0fb296c elementor-widget elementor-widget-image\" data-id=\"0fb296c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/07\/Daniele_Micieli.webp\" class=\"attachment-full size-full wp-image-47468\" alt=\"Picture of Daniele Micieli\" srcset=\"https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/07\/Daniele_Micieli.webp 300w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/07\/Daniele_Micieli-150x150.webp 150w\" sizes=\"(max-width: 300px) 100vw, 300px\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1c165ab elementor-widget elementor-widget-heading\" data-id=\"1c165ab\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">Daniele Micieli<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9ee5ed4 elementor-widget elementor-widget-heading\" data-id=\"9ee5ed4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h6 class=\"elementor-heading-title elementor-size-default\">Group Lead Brand &amp; Graph\u00adic Design, Geistlich Pharma AG<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eb88d42 elementor-widget elementor-widget-text-editor\" data-id=\"eb88d42\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div>\u201cOur col\u00adlab\u00ado\u00adra\u00adtion with IDEENHAUS on the rebrand\u00ading was char\u00adac\u00adterised by trust and cre\u00adativ\u00adi\u00adty. The inter\u00adna\u00adtion\u00adal imple\u00admen\u00adta\u00adtion of the new design was pro\u00adfes\u00adsion\u00adal\u00adly sup\u00adport\u00aded with train\u00ading and edu\u00adca\u00adtion. We are very happy with the energy and momen\u00adtum we were able to gen\u00ader\u00adate with our redesign!\u201d  <\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2f5e695 e-flex e-con-boxed e-con e-parent\" data-id=\"2f5e695\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-2a1a7e6 e-con-full e-flex e-con e-child\" data-id=\"2a1a7e6\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c518058 elementor-widget__width-initial .headline-gradient elementor-widget elementor-widget-heading\" data-id=\"c518058\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Our ser\u00advices<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5d4dc36 e-con-full e-flex e-con e-child\" data-id=\"5d4dc36\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-62ea1bf elementor-widget elementor-widget-text-editor\" data-id=\"62ea1bf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"dyn talking-point-text\">Translation of the brand strat\u00ade\u00adgy<\/p><div class=\"wp-block-kadence-spacer aligncenter kt-block-spacer-54831_28f0b5-0e spacing-cadence-separator\"><div class=\"kt-block-spacer kt-block-spacer-halign-left\"><hr class=\"kt-divider\"><\/div><\/div><p class=\"dyn talking-point-text\">Cor\u00adpo\u00adrate design devel\u00adop\u00adment<\/p><div class=\"wp-block-kadence-spacer aligncenter kt-block-spacer-54831_28f0b5-0e spacing-cadence-separator\"><div class=\"kt-block-spacer kt-block-spacer-halign-left\"><hr class=\"kt-divider\"><\/div><\/div><p class=\"dyn talking-point-text\">Fix\u00ada\u00adtion in design guide\u00adlines<\/p><div class=\"wp-block-kadence-spacer aligncenter kt-block-spacer-54831_28f0b5-0e spacing-cadence-separator\"><div class=\"kt-block-spacer kt-block-spacer-halign-left\"><hr class=\"kt-divider\"><\/div><\/div><p class=\"dyn talking-point-text\">UX\/UI and social media con\u00adcept<\/p><div class=\"wp-block-kadence-spacer aligncenter kt-block-spacer-54831_28f0b5-0e spacing-cadence-separator\"><div class=\"kt-block-spacer kt-block-spacer-halign-left\"><hr class=\"kt-divider\"><\/div><\/div><p class=\"dyn talking-point-text\">Motion design and cor\u00adpo\u00adrate videos<\/p><div class=\"wp-block-kadence-spacer aligncenter kt-block-spacer-54831_28f0b5-0e spacing-cadence-separator\"><div class=\"kt-block-spacer kt-block-spacer-halign-left\"><hr class=\"kt-divider\"><\/div><\/div><p class=\"dyn talking-point-text\">Sup\u00adport during imple\u00admen\u00adta\u00adtion<\/p><div class=\"wp-block-kadence-spacer aligncenter kt-block-spacer-54831_28f0b5-0e spacing-cadence-separator\"><div class=\"kt-block-spacer kt-block-spacer-halign-left\"><hr class=\"kt-divider\"><\/div><\/div><p class=\"dyn talking-point-text\">Imple\u00admen\u00adta\u00adtion of ana\u00adlogue &amp; dig\u00adi\u00adtal tem\u00adplates<\/p><div class=\"wp-block-kadence-spacer aligncenter kt-block-spacer-54831_28f0b5-0e spacing-cadence-separator\"><div class=\"kt-block-spacer kt-block-spacer-halign-left\"><hr class=\"kt-divider\"><\/div><\/div><p class=\"dyn talking-point-text\">Inter\u00adnal train\u00ading and train\u00ading work\u00adshops<\/p><div class=\"wp-block-kadence-spacer aligncenter kt-block-spacer-54831_28f0b5-0e spacing-cadence-separator\"><div class=\"kt-block-spacer kt-block-spacer-halign-left\"><hr class=\"kt-divider\"><\/div><\/div><p class=\"dyn talking-point-text\">Stake\u00adhold\u00ader communication<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-322644a e-flex e-con-boxed e-con e-parent\" data-id=\"322644a\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5968773 elementor-widget elementor-widget-image\" data-id=\"5968773\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"393\" src=\"https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/07\/Verpackungen-1024x503.png\" class=\"attachment-large size-large wp-image-54113\" alt=\"Geistlich product packaging for Micross Curve and Safescraper Twist\" srcset=\"https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/07\/Verpackungen-1024x503.png 1024w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/07\/Verpackungen-300x147.png 300w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/07\/Verpackungen-768x377.png 768w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/07\/Verpackungen-1536x755.png 1536w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/07\/Verpackungen.png 1630w\" sizes=\"(max-width: 800px) 100vw, 800px\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8279b02 elementor-widget elementor-widget-image\" data-id=\"8279b02\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"267\" src=\"https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/07\/Messestand-4-1024x342.png\" class=\"attachment-large size-large wp-image-54120\" alt=\"Geistlich brand exhibition stand with curved back wall display, counter, and two roll-up banners.\" srcset=\"https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/07\/Messestand-4-1024x342.png 1024w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/07\/Messestand-4-300x100.png 300w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/07\/Messestand-4-768x256.png 768w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/07\/Messestand-4-1536x513.png 1536w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/07\/Messestand-4.png 1920w\" sizes=\"(max-width: 800px) 100vw, 800px\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bd0ceda elementor-widget elementor-widget-image\" data-id=\"bd0ceda\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/07\/Overview-1024x576.webp\" class=\"attachment-large size-large wp-image-47436\" alt=\"Geistlich Corporate Identity overview\" srcset=\"https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/07\/Overview-1024x576.webp 1024w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/07\/Overview-300x169.webp 300w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/07\/Overview-768x432.webp 768w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/07\/Overview-1536x864.webp 1536w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/07\/Overview-2048x1152.webp 2048w\" sizes=\"(max-width: 800px) 100vw, 800px\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f6c165a elementor-widget elementor-widget-video\" data-id=\"f6c165a\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;play_on_mobile&quot;:&quot;yes&quot;,&quot;mute&quot;:&quot;yes&quot;,&quot;loop&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"https:\/\/ideenhaus.de\/wp-content\/uploads\/2024\/07\/Colors_video.mp4\" autoplay loop muted=\"muted\" playsinline controlslist=\"nodownload\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-fce1d5d e-flex e-con-boxed e-con e-parent\" data-id=\"fce1d5d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-03900d9 e-con-full e-flex e-con e-child\" data-id=\"03900d9\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t<div class=\"elementor-element elementor-element-d6806cb e-con-full e-flex e-con e-child\" data-id=\"d6806cb\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1a824c4 elementor-widget elementor-widget-heading\" data-id=\"1a824c4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">The impact<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f6f60da e-con-full e-flex e-con e-child\" data-id=\"f6f60da\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t<div class=\"elementor-element elementor-element-df1c57b e-con-full e-flex e-con e-child\" data-id=\"df1c57b\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ca33994 elementor-widget elementor-widget-text-editor\" data-id=\"ca33994\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div><strong>We shape the future<br>The successful imple\u00admen\u00adta\u00adtion of the new visual iden\u00adti\u00adty was made pos\u00adsi\u00adble by master tem\u00adplates, train\u00ading mate\u00adri\u00adals, inter\u00adnal train\u00ading cours\u00ades and a com\u00adpre\u00adhen\u00adsive roll\u00adout process. The result is a look and feel that not only allows for cre\u00adative diver\u00adsi\u00adty, but also guar\u00adan\u00adtees a con\u00adsis\u00adtent brand expe\u00adri\u00adence across all touch\u00adpoints. Years of part\u00adner\u00adship \u2013 from niche topic to brand strength<\/strong>  <\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-602b2eb e-con-full e-flex e-con e-child\" data-id=\"602b2eb\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b09318c elementor-widget elementor-widget-text-editor\" data-id=\"b09318c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div><strong>The result: employees and cus\u00adtomers alike are enthu\u00adsi\u00adas\u00adtic. The brand is gain\u00ading new trust and con\u00adsol\u00adi\u00addat\u00ading its position as a global market leader, as the method\u00adi\u00adcal approach reduces risks while max\u00adi\u00admiz\u00ading cre\u00adative excel\u00adlence. Ini\u00adtial reac\u00adtions con\u00adfirm that with the \u201cright dose of cre\u00adativ\u00adi\u00adty\u201d and a self-sim\u00adi\u00adlar approach, we have cre\u00adat\u00aded a con\u00adsis\u00adtent, sus\u00adtain\u00adable brand iden\u00adti\u00adty.  <\/strong><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a5e0b76 e-flex e-con-boxed e-con e-parent\" data-id=\"a5e0b76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c141279 elementor-widget elementor-widget-template\" data-id=\"c141279\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"template.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-template\">\n\t\t\t\t\t<div data-elementor-type=\"container\" data-elementor-id=\"64861\" class=\"elementor elementor-64861 elementor-64858\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9d3a526 e-flex e-con-boxed e-con e-parent\" data-id=\"9d3a526\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-0a9fd45 e-con-full e-flex e-con e-child\" data-id=\"0a9fd45\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t<div class=\"elementor-element elementor-element-332ad0f e-con-full e-flex e-con e-child\" data-id=\"332ad0f\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t<div class=\"elementor-element elementor-element-6975a84 e-con-full e-flex e-con e-child\" data-id=\"6975a84\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-03626fb elementor-widget elementor-widget-image\" data-id=\"03626fb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"734\" height=\"1024\" src=\"https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2023\/01\/Marcel_olek-734x1024.jpg\" class=\"attachment-large size-large wp-image-57341\" alt=\"Marcel Olek, Gesch\u00e4ftsf\u00fchrer IDEENHAUS\" srcset=\"https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2023\/01\/Marcel_olek-734x1024.jpg 734w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2023\/01\/Marcel_olek-215x300.jpg 215w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2023\/01\/Marcel_olek-768x1071.jpg 768w, https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2023\/01\/Marcel_olek.jpg 776w\" sizes=\"(max-width: 734px) 100vw, 734px\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0a94bdf e-con-full e-flex e-con e-child\" data-id=\"0a94bdf\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-37bea08 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"37bea08\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Let\u2019s create your suc\u00adcess story!<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fede7e0 elementor-widget elementor-widget-heading\" data-id=\"fede7e0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Marcel Olek<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5a5ab0e elementor-widget elementor-widget-heading\" data-id=\"5a5ab0e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Con\u00adtact, IDEENHAUS<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8ef9505 elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"8ef9505\" data-element_type=\"widget\" data-e-type=\"widget\" data-ih-event=\"c_juliane_click_call_number\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a target=\"_blank\" href=\"tel:%20+491709269136\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg width=\"27\" height=\"27\" viewBox=\"0 0 27 27\" fill=\"none\"><path d=\"M23.2854 17.0994L18.3052 14.8709C18.1121 14.7873 17.9013 14.7532 17.6917 14.7716C17.4821 14.79 17.2805 14.8604 17.1049 14.9763C17.0909 14.9852 17.0775 14.9951 17.0649 15.0059L14.4492 17.2355C14.391 17.271 14.325 17.2916 14.2569 17.2954C14.1888 17.2993 14.1208 17.2863 14.059 17.2576C12.3462 16.4307 10.5733 14.6715 9.74638 12.9787C9.71713 12.9174 9.70355 12.8497 9.70687 12.7818C9.71018 12.7138 9.73028 12.6478 9.76536 12.5896L12.0013 9.9307C12.0118 9.91804 12.0213 9.90433 12.0308 9.89062C12.1464 9.71533 12.2166 9.51404 12.235 9.30489C12.2534 9.09573 12.2195 8.88528 12.1363 8.69249L9.90353 3.7207C9.79574 3.46889 9.60916 3.25884 9.37182 3.12211C9.13448 2.98537 8.85919 2.92932 8.58728 2.96238C7.26003 3.13737 6.04186 3.78953 5.16031 4.79704C4.27876 5.80456 3.79411 7.09853 3.79689 8.43726C3.79689 16.5794 10.4203 23.2029 18.5625 23.2029C19.9012 23.2057 21.1952 22.721 22.2027 21.8395C23.2102 20.9579 23.8624 19.7397 24.0374 18.4125C24.0702 18.1418 24.0147 17.8678 23.8792 17.6312C23.7437 17.3946 23.5355 17.2081 23.2854 17.0994ZM23.2031 18.307C23.0542 19.4311 22.501 20.4624 21.6469 21.2081C20.7928 21.9539 19.6964 22.3631 18.5625 22.3591C10.8865 22.3591 4.64064 16.1133 4.64064 8.43726C4.63671 7.30341 5.04588 6.20695 5.79165 5.35287C6.53741 4.49879 7.56872 3.94557 8.69275 3.79664C8.7096 3.79559 8.72651 3.79559 8.74337 3.79664C8.8266 3.79734 8.90776 3.82266 8.97663 3.86939C9.04551 3.91612 9.09902 3.98218 9.13044 4.05925L11.3569 9.03105C11.3829 9.09181 11.3942 9.15783 11.39 9.22378C11.3858 9.28973 11.3661 9.35377 11.3326 9.41074L9.09775 12.0685C9.0872 12.0823 9.07665 12.0949 9.06716 12.1097C8.94809 12.2918 8.87797 12.5015 8.86356 12.7185C8.84915 12.9356 8.89094 13.1527 8.98489 13.3489C9.90142 15.2252 11.7914 17.1015 13.6888 18.018C13.8864 18.1114 14.1047 18.152 14.3226 18.1359C14.5405 18.1198 14.7506 18.0476 14.9323 17.9263L14.9713 17.8968L17.5901 15.6693C17.6461 15.635 17.7095 15.6146 17.7749 15.6096C17.8404 15.6047 17.9061 15.6154 17.9666 15.6408L22.9458 17.8725C23.0298 17.9075 23.1003 17.9687 23.1467 18.047C23.193 18.1253 23.2129 18.2165 23.2031 18.307Z\" fill=\"#4A2744\" \/><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">+49 170 92 69 136<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2816b7b elementor-widget elementor-widget-html\" data-id=\"2816b7b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<script>(function(){\n  document.addEventListener('click', function(e){\n    const el = e.target.closest('[data-ih-event=\"c_juliane_click_call_number\"]');\n    if (!el) return;\n \n    \/\/ Deduplizierung: kein mehrfaches Feuern bei Doppelklicks\n    if (el.__ih_sent) return;\n    el.__ih_sent = true;\n    setTimeout(() => (el.__ih_sent = false), 1500);\n \n    window.dataLayer = window.dataLayer || [];\n    window.dataLayer.push({\n      event: 'c_juliane_click_call_number',     \/\/ Custom Event f\u00fcr GTM\n      link_text: (el.textContent || '').trim(), \/\/ sichtbarer Buttontext\n      link_url: el.getAttribute('href') || '',  \/\/ die tel:-Nummer\n      page_location: location.href,\n      page_path: location.pathname,\n      page_title: document.title\n    });\n  }, {passive:true});\n})();\n<\/script>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-27e5968 elementor-align-left elementor-widget elementor-widget-button\" data-id=\"27e5968\" data-element_type=\"widget\" data-e-type=\"widget\" data-ih-event=\"c_juliane_click_mail\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a target=\"_blank\" class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"mailto:marcel.olek@ideenhaus.de\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Get in Touch<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8ffe70f elementor-widget elementor-widget-html\" data-id=\"8ffe70f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<script>(function(){\n  document.addEventListener('click', function(e){\n    const el = e.target.closest('[data-ih-event=\"c_juliane_click_mail\"]');\n    if (!el) return;\n \n    \/\/ Deduplizierung: kein mehrfaches Feuern bei Doppelklicks\n    if (el.__ih_sent) return;\n    el.__ih_sent = true;\n    setTimeout(() => (el.__ih_sent = false), 1500);\n \n    window.dataLayer = window.dataLayer || [];\n    window.dataLayer.push({\n      event: 'c_juliane_click_mail',             \/\/ Custom Event f\u00fcr GTM\n      link_text: (el.textContent || '').trim(), \/\/ sichtbarer Button-\/Linktext\n      link_url: el.getAttribute('href') || '',  \/\/ die mailto:-Adresse\n      page_location: location.href,\n      page_path: location.pathname,\n      page_title: document.title\n    });\n  }, {passive:true});\n})();\n<\/script>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Dri\u00adving the future \u2014 Becom\u00ading a global leader with more drive CLIENT Geistlich Bio\u00adma\u00adte\u00adri\u00adals SERVICES Brand style devel\u00adop\u00adment INDUSTRY Med\u00adical technology &amp; med\u00adical devices Suc\u00adcess at a glance The global market leader in bone regen\u00ader\u00ada\u00adtion needed to repo\u00adsi\u00adtion itself in an increas\u00ading\u00adly com\u00adpet\u00adi\u00adtive market. Togeth\u00ader with BrandTrust, we devel\u00adoped a trans\u00adfor\u00adma\u00adtive visual iden\u00adti\u00adty that rein\u00adforces [\u2026]<\/p>\n","protected":false},"author":18,"featured_media":50090,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","inline_featured_image":false,"wp_typography_post_enhancements_disabled":false,"footnotes":""},"categories":[417,426],"tags":[421],"kunde":[683],"class_list":["post-66538","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cases-en","category-medical-technology-medical-devices","tag-brand-style-development","kunde-geistlich-biomaterials"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.0 (Yoast SEO v27.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>With more drive to become a global leader - IDEENHAUS<\/title>\n<meta name=\"description\" content=\"Driving the future: Discover Geistlich&#039;s new visual identity and the importance of repositioning itself in the market.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/old.ideenhaus.de\/en\/cases-en\/geistlich\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Driving the future - Becoming a global leader with more drive\" \/>\n<meta property=\"og:description\" content=\"Driving the future: Discover Geistlich&#039;s new visual identity and the importance of repositioning itself in the market.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/old.ideenhaus.de\/en\/cases-en\/geistlich\/\" \/>\n<meta property=\"og:site_name\" content=\"Markenagentur f\u00fcr Branding &amp; Strategie aus N\u00fcrnberg\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/ideenhaus.de\/?locale=de_DE\" \/>\n<meta property=\"article:published_time\" content=\"2025-09-15T06:31:24+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-10-01T12:34:24+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/07\/preview_geistlich.png\" \/>\n\t<meta property=\"og:image:width\" content=\"2250\" \/>\n\t<meta property=\"og:image:height\" content=\"1125\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Fabian Ruske\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Fabian Ruske\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/old.ideenhaus.de\/en\/cases-en\/geistlich\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/old.ideenhaus.de\/en\/cases-en\/geistlich\/\"},\"author\":{\"name\":\"Fabian Ruske\",\"@id\":\"https:\/\/old.ideenhaus.de\/en\/#\/schema\/person\/7d039952cf1439925ed3239fb75ce65e\"},\"headline\":\"Dri\u00adving the future \u2014 Becom\u00ading a global leader with more drive\",\"datePublished\":\"2025-09-15T06:31:24+00:00\",\"dateModified\":\"2025-10-01T12:34:24+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/old.ideenhaus.de\/en\/cases-en\/geistlich\/\"},\"wordCount\":677,\"publisher\":{\"@id\":\"https:\/\/old.ideenhaus.de\/en\/#organization\"},\"image\":{\"@id\":\"https:\/\/old.ideenhaus.de\/en\/cases-en\/geistlich\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/07\/preview_geistlich.png\",\"keywords\":[\"Brand style development\"],\"articleSection\":[\"Cases\",\"Medical technology &amp; medical devices\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/old.ideenhaus.de\/en\/cases-en\/geistlich\/\",\"url\":\"https:\/\/old.ideenhaus.de\/en\/cases-en\/geistlich\/\",\"name\":\"With more drive to become a global leader - IDEENHAUS\",\"isPartOf\":{\"@id\":\"https:\/\/old.ideenhaus.de\/en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/old.ideenhaus.de\/en\/cases-en\/geistlich\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/old.ideenhaus.de\/en\/cases-en\/geistlich\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/07\/preview_geistlich.png\",\"datePublished\":\"2025-09-15T06:31:24+00:00\",\"dateModified\":\"2025-10-01T12:34:24+00:00\",\"description\":\"Driving the future: Discover Geistlich's new visual identity and the importance of repositioning itself in the market.\",\"breadcrumb\":{\"@id\":\"https:\/\/old.ideenhaus.de\/en\/cases-en\/geistlich\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/old.ideenhaus.de\/en\/cases-en\/geistlich\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/old.ideenhaus.de\/en\/cases-en\/geistlich\/#primaryimage\",\"url\":\"https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/07\/preview_geistlich.png\",\"contentUrl\":\"https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/07\/preview_geistlich.png\",\"width\":2250,\"height\":1125,\"caption\":\"Geistlich Logo with wave animation in the background\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/old.ideenhaus.de\/en\/cases-en\/geistlich\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/old.ideenhaus.de\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Dri\u00adving the future \u2014 Becom\u00ading a global leader with more drive\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/old.ideenhaus.de\/en\/#website\",\"url\":\"https:\/\/old.ideenhaus.de\/en\/\",\"name\":\"Markenagentur f\u00fcr Branding &amp; Strategie aus N\u00fcrnberg\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/old.ideenhaus.de\/en\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/old.ideenhaus.de\/en\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/old.ideenhaus.de\/en\/#organization\",\"name\":\"IDEENHAUS GmbH MARKEN.WERT.STIL\",\"alternateName\":\"IDEENHAUS\",\"url\":\"https:\/\/old.ideenhaus.de\/en\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/old.ideenhaus.de\/en\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2021\/09\/header_logo_weiss.svg\",\"contentUrl\":\"https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2021\/09\/header_logo_weiss.svg\",\"width\":207,\"height\":67,\"caption\":\"IDEENHAUS GmbH MARKEN.WERT.STIL\"},\"image\":{\"@id\":\"https:\/\/old.ideenhaus.de\/en\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/ideenhaus.de\/?locale=de_DE\",\"https:\/\/www.instagram.com\/ideenhausgmbh\/?hl=de\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/old.ideenhaus.de\/en\/#\/schema\/person\/7d039952cf1439925ed3239fb75ce65e\",\"name\":\"Fabian Ruske\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/old.ideenhaus.de\/en\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/fe206b3cc313bf511a0aad4adef314d3d453c908928e06c8686408804d77ee54?s=96&d=retro&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/fe206b3cc313bf511a0aad4adef314d3d453c908928e06c8686408804d77ee54?s=96&d=retro&r=g\",\"caption\":\"Fabian Ruske\"},\"sameAs\":[\"http:\/\/ideenhaus.de\"],\"url\":\"https:\/\/old.ideenhaus.de\/en\/author\/fabi-ruske\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"With more drive to become a global leader - IDEENHAUS","description":"Driving the future: Discover Geistlich's new visual identity and the importance of repositioning itself in the market.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/old.ideenhaus.de\/en\/cases-en\/geistlich\/","og_locale":"en_US","og_type":"article","og_title":"Driving the future - Becoming a global leader with more drive","og_description":"Driving the future: Discover Geistlich's new visual identity and the importance of repositioning itself in the market.","og_url":"https:\/\/old.ideenhaus.de\/en\/cases-en\/geistlich\/","og_site_name":"Markenagentur f\u00fcr Branding &amp; Strategie aus N\u00fcrnberg","article_publisher":"https:\/\/www.facebook.com\/ideenhaus.de\/?locale=de_DE","article_published_time":"2025-09-15T06:31:24+00:00","article_modified_time":"2025-10-01T12:34:24+00:00","og_image":[{"width":2250,"height":1125,"url":"https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/07\/preview_geistlich.png","type":"image\/png"}],"author":"Fabian Ruske","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Fabian Ruske","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/old.ideenhaus.de\/en\/cases-en\/geistlich\/#article","isPartOf":{"@id":"https:\/\/old.ideenhaus.de\/en\/cases-en\/geistlich\/"},"author":{"name":"Fabian Ruske","@id":"https:\/\/old.ideenhaus.de\/en\/#\/schema\/person\/7d039952cf1439925ed3239fb75ce65e"},"headline":"Dri\u00adving the future \u2014 Becom\u00ading a global leader with more drive","datePublished":"2025-09-15T06:31:24+00:00","dateModified":"2025-10-01T12:34:24+00:00","mainEntityOfPage":{"@id":"https:\/\/old.ideenhaus.de\/en\/cases-en\/geistlich\/"},"wordCount":677,"publisher":{"@id":"https:\/\/old.ideenhaus.de\/en\/#organization"},"image":{"@id":"https:\/\/old.ideenhaus.de\/en\/cases-en\/geistlich\/#primaryimage"},"thumbnailUrl":"https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/07\/preview_geistlich.png","keywords":["Brand style development"],"articleSection":["Cases","Medical technology &amp; medical devices"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/old.ideenhaus.de\/en\/cases-en\/geistlich\/","url":"https:\/\/old.ideenhaus.de\/en\/cases-en\/geistlich\/","name":"With more drive to become a global leader - IDEENHAUS","isPartOf":{"@id":"https:\/\/old.ideenhaus.de\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/old.ideenhaus.de\/en\/cases-en\/geistlich\/#primaryimage"},"image":{"@id":"https:\/\/old.ideenhaus.de\/en\/cases-en\/geistlich\/#primaryimage"},"thumbnailUrl":"https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/07\/preview_geistlich.png","datePublished":"2025-09-15T06:31:24+00:00","dateModified":"2025-10-01T12:34:24+00:00","description":"Driving the future: Discover Geistlich's new visual identity and the importance of repositioning itself in the market.","breadcrumb":{"@id":"https:\/\/old.ideenhaus.de\/en\/cases-en\/geistlich\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/old.ideenhaus.de\/en\/cases-en\/geistlich\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/old.ideenhaus.de\/en\/cases-en\/geistlich\/#primaryimage","url":"https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/07\/preview_geistlich.png","contentUrl":"https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2024\/07\/preview_geistlich.png","width":2250,"height":1125,"caption":"Geistlich Logo with wave animation in the background"},{"@type":"BreadcrumbList","@id":"https:\/\/old.ideenhaus.de\/en\/cases-en\/geistlich\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/old.ideenhaus.de\/en\/"},{"@type":"ListItem","position":2,"name":"Dri\u00adving the future \u2014 Becom\u00ading a global leader with more drive"}]},{"@type":"WebSite","@id":"https:\/\/old.ideenhaus.de\/en\/#website","url":"https:\/\/old.ideenhaus.de\/en\/","name":"Markenagentur f\u00fcr Branding &amp; Strategie aus N\u00fcrnberg","description":"","publisher":{"@id":"https:\/\/old.ideenhaus.de\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/old.ideenhaus.de\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/old.ideenhaus.de\/en\/#organization","name":"IDEENHAUS GmbH MARKEN.WERT.STIL","alternateName":"IDEENHAUS","url":"https:\/\/old.ideenhaus.de\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/old.ideenhaus.de\/en\/#\/schema\/logo\/image\/","url":"https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2021\/09\/header_logo_weiss.svg","contentUrl":"https:\/\/old.ideenhaus.de\/wp-content\/uploads\/2021\/09\/header_logo_weiss.svg","width":207,"height":67,"caption":"IDEENHAUS GmbH MARKEN.WERT.STIL"},"image":{"@id":"https:\/\/old.ideenhaus.de\/en\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/ideenhaus.de\/?locale=de_DE","https:\/\/www.instagram.com\/ideenhausgmbh\/?hl=de"]},{"@type":"Person","@id":"https:\/\/old.ideenhaus.de\/en\/#\/schema\/person\/7d039952cf1439925ed3239fb75ce65e","name":"Fabian Ruske","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/old.ideenhaus.de\/en\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/fe206b3cc313bf511a0aad4adef314d3d453c908928e06c8686408804d77ee54?s=96&d=retro&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/fe206b3cc313bf511a0aad4adef314d3d453c908928e06c8686408804d77ee54?s=96&d=retro&r=g","caption":"Fabian Ruske"},"sameAs":["http:\/\/ideenhaus.de"],"url":"https:\/\/old.ideenhaus.de\/en\/author\/fabi-ruske\/"}]}},"_links":{"self":[{"href":"https:\/\/old.ideenhaus.de\/en\/wp-json\/wp\/v2\/posts\/66538","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/old.ideenhaus.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/old.ideenhaus.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/old.ideenhaus.de\/en\/wp-json\/wp\/v2\/users\/18"}],"replies":[{"embeddable":true,"href":"https:\/\/old.ideenhaus.de\/en\/wp-json\/wp\/v2\/comments?post=66538"}],"version-history":[{"count":5,"href":"https:\/\/old.ideenhaus.de\/en\/wp-json\/wp\/v2\/posts\/66538\/revisions"}],"predecessor-version":[{"id":67306,"href":"https:\/\/old.ideenhaus.de\/en\/wp-json\/wp\/v2\/posts\/66538\/revisions\/67306"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/old.ideenhaus.de\/en\/wp-json\/wp\/v2\/media\/50090"}],"wp:attachment":[{"href":"https:\/\/old.ideenhaus.de\/en\/wp-json\/wp\/v2\/media?parent=66538"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/old.ideenhaus.de\/en\/wp-json\/wp\/v2\/categories?post=66538"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/old.ideenhaus.de\/en\/wp-json\/wp\/v2\/tags?post=66538"},{"taxonomy":"kunde","embeddable":true,"href":"https:\/\/old.ideenhaus.de\/en\/wp-json\/wp\/v2\/kunde?post=66538"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}